Advanced Digital Marketing Course in Bangalore

Get Paid Internship Upto 10K Stipend

Gen A.I Based Digital Marketing Training in Bangalore

Highest Rated and Certified Digital Marketing Partner

Why Digital Marketing Course in Bangalore at Prodigiter?

Internship

Opportunities with Placement Assistance

Top-Notch Faculty

Trainers at Prodigiter are passionate about training and carry 10+ years of industry experience.

Live Agency Projects

Master digital marketing with real client projects

Endless Job Opportunities

Gain access to unlimited job opportunities

Apply & Get Internship

Digital Marketing Skills Covered

SEO

Google Ads

Social Media Marketing

Content Marketing

Lead Generation

Design Thinking

Campaign Management

Email Marketing

What You Learn (Tools and Technologies)

Advanced Digital Marketing Training Approach at Prodigiter

Course Curriculum

Phase 1: Learn
Learn With Expert Curated Curriculum
Phase 2: Specialisation
Become A Master Digital Marketer
Phase 3: Kick-start Your Career
Become Industry ready
Introduction to Digital Marketing

In this module, you will learn about Digital Marketing, different aspects of Digital Marketing and how digital marketing will help every business.

  • What is Digital Marketing?
  • Evolution of Digital Marketing
  • Digital Marketing Vs Traditional Marketing
  • Channels of Digital Marketing
  • Create Buyer Persona

Hands-On/Demo : Creating a Buyer Persona

Website Planning & Creation

 In this module, you will discover the launch of a new website, considering the many aspects of web development while building a business website.

  • Introduction to WordPress
  • Advantages of WordPress
  • Get familiar with the WordPress UI
  • How to pick a name for your website ?
  • Domain Name Registration
  • Hosting Plan selection
  • C-panel Management
  • File Manage and Subdomains
  • SSL Certificate installation
  • WordPress Installation on Server
  • WordPress Dashboard
  • Pick a theme / design for your website
  • Installing and Customizing Themes
  • Creating Categories, Pages and Posts
  • Adding Menus
  • Adding Widgets
  • Installing Plugins
  • Consider starting a blog
  • Adjust your site navigation
Introduction to SEO

 In this module, you will learn the process of improving your site to increase its visibility (Ranking on the First page) when people search for products or services.

  • How does the search engine work?
  • Crawling, Indexing and Page Ranking Mechanisms.
  • Google Sandbox concept.
  • Understanding SERP – Search Engine Results Page
  • Google Algorithm updates.
  • Fixing Panda, Penguin, Hummingbird updates.

Tools : MOZ SEO Tool, Ahrefs

GenAI Integration

You will learn how to integrate Generative AI (GenAI) tools into your marketing strategies to enhance creativity, optimize campaigns, and automate workflows for improved results.

  • Introduction to Generative AI in Marketing
  • Understanding AI Tools: ChatGPT, MidJourney, DALL·E, and Others
  • Content Creation with AI: Blogs, Ads, and Social Media Posts
  • AI-Driven Visual Design and Branding Assets
  • Personalizing Customer Experience with AI Tools
  • Automating Email Campaigns with AI-Powered Solutions
  • Enhancing SEO with AI-Generated Content and Keywords
  • AI for Audience Insights and Market Analysis
  • Ethical Use of Generative AI in Marketing
  • Best Practices for Integrating AI Tools into Digital Campaigns

Hands-On/Demo:

  • Creating AI-generated social media content, blog posts, and visuals
  • AI-driven campaign optimization and personalization

Tools: ChatGPT, MidJourney, Canva AI, HubSpot AI, Jasper, SEMrush AI, and other GenAI tools

SEO (Keyword Research, Competitor Analysis)

In this module, you will learn the process of improving your site to increase its visibility (Ranking on the First page) when people search for products or services.

  • What are Keywords?
  • Types of Keywords.
  • Keyword Ideas Generation – Uber Suggest
  • Google Keyword Planner Tool
  • Keywords Analysis Tools.
  • Keywords Research Process.
  • Google Search Operators.
  • Competition Analysis.
  • Using tools for Competition Analysis

Hands-On/Demo : Keyword Planning
Tools : Google Keyword Planner, Uber Suggest, Semrush, LSI Graph, Google Search Console

On-Page Optimization

 In this module, you will learn the process of improving your site to increase its visibility (Ranking on the First page) when people search for products or services.

  • Fundamental On-page Factors.
  • Setting a Title for the Page/Post.
  • Setting proper Description for your page/post.
  • Page/post URL & its importance.
  • Headings, Importance of Heading and Rules.
  • Image Filename Optimisation.
  • Image Alt tag and its Importance.
  • Keywords placement and keyword Ratio/keyword density.
  • Importance of content.
  • Content Quality
  • Plagiarism checking tools
  • Creation of Robot.txt
  • Creation & integration Sitemaps.
  • Site Speed Analysis.
  • Images optimizations.
  • Anchor Links Optimization.

Hands-On/Demo : Onpage Optimisation
Tools : Scream Frog, Yoast SEO, Uber Suggest

Off-Page Optimization

In this Digital Marketing training module, you will learn how to drive traffic to your website using Link Building Off-Page SEO techniques and tools such as Ahrefs, Moz, SEOptimer, Google Search Console, and more.

  • Introduction to Off-Page Optimization.
  • What is Link Building?
  • Types of Linking Methods (One Way, Two Way and Three-Way Links).
  • Types of backlinks – Do-Follow Vs. No, Follow.
  • Directory Submissions.
  • Social Bookmarking.
  • Local Business Listing.
  • Using Classifieds for Inbound Traffic.
  • Generating Links from QA Sites.
  • Guest Blogging.
  • Blog Commenting.
  • Links Analysis Tools. – (Ahrefs, SEMrush, Moz, SpyFu keyword tools)

Hands-On Demo : Off-Page Optimisation
Tools : Semrush, Ahref, Moz, Uber Suggest

SEO and Content Marketing
  • Technical SEO, Local SEO, Mobile SEO
  • Content Planning And Marketing
  • Link-building Hacks and Advance Strategies

Real Time Project : Inhouse SEO Project: SEO Auditing, Technical SEO, Content Optimisation, Link Building Plan, and Execution

  • Manage and Scale Search, Display, Video and other Campaign types – Learn Advance Configuration and Bid Strategies
  • Remarketing Campaigns and Best Practices
  • Improve Results using Ad testing & Other techniques

Real Time Project : Lead Generation Campaign, Local Business Campaign, App Promotion Campaign, E-commerce Campaign Setup

Social Media Advertisement
  •  Manage & Scale Facebook, Instagram & LinkedIn (Brand Awareness, Lead Generation, Traffic Conversion) Campaigns
  • Learn to build Advanced Targeting Audience
  • Remarketing Campaigns and Best practices
  • Improve Results using Ad testing & Other techniques

Real Time Project : Brand Awareness Campaign, Remarketing Campaign, Lead Generation Campaign, Product Launch Campaign and More.

Portfolio Building
  • Build a professional portfolio that demonstrates your industrial and personal work, with live assessment on projects, assignments and case studies and digital marketing skills under the expert guidance of industry experts.
CV/LinkedIn Review
  • Build a solid CV and optimize your LinkedIn profile such that it stands out from the crowd. Under expert supervision, optimize the structure and content of your CV/LinkedIn profile as per your course relevance and the job opening you’re applying for.
Interview Preparation
  • One-on-one mock interviews with industry experts, insights from mentors, trainers and our alumni panel and other such resources are made available to you upon completion of the course.
  • This is to ensure that you are fully prepared, polished and groomed for any interview in your specialisation of choice and can kickstart your career without any hiccups.

Globally Recognized Digital Marketing Course Certifications

Hubspot Certification

Google Ads Certification

Display Ads Certification

Video Ads Certification

Google Analytics

Shopping Ads Certification

Our Best Digital Marketing Class Real-Time Projects

Our Advanced Digital Marketing Institute's Past Placements

Hear What Our Advanced Digital Marketing Class Students Say

Digital Marketing Salary Trends

Prodigiter's Learning Path

Where Our Advanced Digital Marketing Course Alumni Work?

certifications

Prodigiter's Certifications To Mark Your Progress

Our Digital Marketing Trainers and Mentors

Sagar Saunshi

Co-Founder & Head of Growth

9+ years of experience in web development, SEO, paid marketing, and marketing automation

Recognitions

  • Founder and CEO of Web Converts, Sagar Saunshi is a distinguished performance marketing expert with over nine years of experience in the digital marketing arena.

His strategic understanding and innovative approach have propelled numerous businesses toward exponential growth. At Prodigiter, Sagar imparts his extensive knowledge, guiding students to master the intricacies of digital marketing and generative AI.

Sridhar N

Performance and Automation Manager

Digital Marketing Expert Trainer with expertise in SEO, SEM, Social Media, and Performance Analytics, trained 6,000+ students.

Recognitions

  • A highly skilled trainer and performance marketer at Web Converts, specializing in Pay-Per-Click (PPC) campaigns and automation strategies.
With extensive experience in optimizing ad performance and enhancing marketing workflows, he has a proven track record of helping businesses significantly increase leads, conversions, and ROI through his innovative business and ads strategies. Sridhar’s deep expertise in cutting-edge tools and techniques empowers students and clients alike to master PPC and marketing automation with confidence.

Advanced Digital Marketing Course Testimonials

Vignesh M
Vignesh M
Jr. Content Writer at Abhinava Med Tech
Prodigiter has been a game changer for me. The training has not only boosted my skills in digital marketing but also sharpened my content writing abilities. The course s real world applicability and hands-on approach gave me the confidence to thrive in my role at Abhinava Med Tech
Rajeshwari Holeppagol
Rajeshwari Holeppagol
Sr. SEO Analyst at Xapify Infotech
Thanks to Prodigiter, I ve gained a deeper understanding of SEO and its application in real world business scenarios. The course was handson and offered great insights into SEO tools, strategies, and best practices, which helped me excel in my role at Xapify Infotech
Bharath Vasu
Bharath Vasu
SMM Executive
Prodigiter s program gave me the expertise I needed to bridge the gap between business development and digital marketing. The course s focus on industry-relevant strategies helped me expand my role at ORCAD INC, contributing significantly to the company s growth

Frequently Asked Advanced Digital Marketing Course Questions

What is Prodigiter Academy?

Prodigiter Academy is Bangalore’s premier digital marketing training institute. It offers advanced courses designed to equip students and professionals with in-demand digital marketing skills. Our curriculum combines cutting-edge tools, industry expertise, and real-world applications to prepare you for a successful career in digital marketing.

What does the Advanced Digital Marketing with Gen AI course cover?

Our course provides a comprehensive understanding of digital marketing, including SEO, SEM, social media marketing, email marketing, and web analytics. Additionally, it covers Generative AI tools like ChatGPT, Jasper AI, and DALL-E to give you a competitive edge in the industry.

Who is this course for?

This course is suitable for:

  • Students seeking a career in digital marketing.
  • Professionals looking to upskill and enhance their marketing capabilities.
  • Entrepreneurs aiming to grow their businesses through online marketing.
  • Individuals transitioning into the digital marketing domain.
What is the course duration and structure?

The course spans 2 months:

  • 1 months of online, instructor-led training.
  • 1 months of in-office internship at Web Converts, where you gain hands-on experience working on live projects.
Will I receive placement assistance?

Yes, we offer placement assistance upon course completion. Our services include resume building, mock interviews, and access to job opportunities through our extensive network of industry partners.

What makes Prodigiter Academy different from other institutes?
  • Real-world experience through in-office internships.
  • Access to the latest digital marketing and AI tools.
  • Industry-expert trainers with years of hands-on experience.
  • Comprehensive placement support and a proven track record of success.

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